This topic was very intriguing because it represents an emerging field being born online, social media data mining. The article talks about what we can learn from the emerging social networks and the data that is collected from it. The true problem with researching social trends and networking sites is the privacy and protection that surrounds their users. Many of the popular social networking sites do not allow any of the data to be mined and shared with research projects, however this trend is currently changing. Wikipedia, yelp, and reddit, have been on the liberal side of things and are now sharing their data sets with researchers at Microsoft. These large participators will show the rest of the social networking giants that sharing is caring. Hopefully we can use this new data to understand social trends and how the internet is growing and evolving. Without full participation from both the users and the sites that host them, no real progress will be made.